This is Alonzo, he is a 19-year-old sophomore in
university studying biology. He lives in a nice apartment across from campus and
drives a relatively new silver-gray Kia. Some of his favorite activities
include playing Video Games, playing soccer, and martial arts. He has a great
group of friends, and they usually do dinner parties at his house on weekends,
but he always brings some hot meal from Publix or Whole Foods. He loves
watching Binging with Babish, Matty Matheson, and other popular YouTube chefs. He
wants to cook but is scared because every time that he has tried to cook, he’s
either made a huge mess or he has hurt himself. So, he has recently started cooking
eggs due to YouTube tutorials and is joining a cooking club in order to push
himself further.
Final Questions
To be completely honest I have a lot in common with
my character avatar, like the content we like to watch and sports that we
enjoy. This is not a coincidence because I crafted my character avatar in my
image except, I couldn’t cook. I crafted my avatar in my likeness because I
feel like I have the life of a normal person who would join my club. Cooking enthusiast
that can’t but want to learn how to cook, this desire is what will lead them to
my product. That and the great value.
You did a great job of really idealizing you ideal customer. I think that you paid a lot attention to detail, and that you had a great idea of the kind of customer that you want to appeal to. It is cool that you took a problem in your own life and applied it in a way that could not only help others, but could make you profit as well.
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