19A- Idea Napkin #2

Idea Napkin #2

You. – Hello, I am Aaron I am a sophomore here a UF and a Biotechnology major. I am a Home Cook. I have been cooking from the age that I could barely see over the stove top. I was home alone a lot as a child, so I would watch YouTube videos on how to cook easy recipes like eggs and pasta then slowly worked my way to where I am now where I could practically cook hundreds of recipes. I am experienced in most styles of cooking including baking and pastry making. I have served as an apprentice to my godfather who is a sous chef at a restaurant. I also have experience as a teacher through music, but I am confident I will be able to teach cooking in an effective matter. My aspirations for the club are to be able to teach young adults the joy of cooking, this project would be a passion project so it would be the main focus of my time.

What are you offering to customers? – What I am offering to my customers is a cooking class that will meet once a week (usually Saturday) and I will teach a three-course meal meaning an appetizer, main course, and dessert. The best thing about these recipes is they are affordable, fast and easy. Also, you get to take the leftovers home. With the due of 7 dollars a month you also get access to our patreon[AB1]  page that has dozens of recipes and access to our YouTube page which will have dozens of new video recipes taught by myself and my assistants. Did I mention my class has a way to give back to the community as well? On a Friday we take the meals we cook that class and we feed the homeless and less fortunate.

Who am I offering this product to? – This product is for any young adult that does not know how to cook. It does not matter how much you know how to cook, all that matters is that they want to learn and have fun.

Why should they care? – The reason why people should care about my product is the value. With the 7 dollars that they pay they would get a value that cooking classes would charge hundreds of dollars. While at the alternatives paying all that money gets you a meal that you barely cook. You get no new knowledge, nothing of value. At my class all materials and cooking utensils are provided, not to mention the patreon page that gives hours of more content and recipes.

What are my core competencies? – What sets me apart from the alternatives is the fact that I am providing a safe an easy learning environment with a value that you cannot find anywhere else. I am also providing a service that usually costs an arm and a leg for a low price. The quality and value of the product alone at its price distinguishes itself from any other cooking or culinary class.

I thoroughly believe that all the elements of my product fit well together. The reason why I feel this way is because this was intentional. I crafted all the parts to this idea in order for them to complement each other. If an idea was not efficient or did not work them, it would not be in my product at this point.

Feedback Memo- The two points of criticism I received that cultivated my idea are 1) Be more transparent with the recipes I will be teaching, and 2) Make sure the recipes are what young adults actually want. In order to do this, I laid out exactly what recipes will be taught and the quality of the recipes. I want my customers to know exactly what they are getting when they pay the class dues.

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 [AB1]